Promoting a website on internet is purely a process oriented task, which needs to be done phase by phase. Also there is no such mantra for a top ranking in a coveted search engine. What is required is-

1. Frequent review and understanding of functioning of search engine robots. As their algorithms keep on changing every few months, it is very important to review their behaviour on a regular basis.

2. Analyzing the target audience of the site.

3. Analyzing the competition, their rankings, their keywords and keyphrases.

4. Analyzing the top ranked sites in the same category, their keywords and phrases.

5. Search Engine Optimization.

6. Finally, site submission to search engines, one by one.
Remember- Automated site submissions almost always fail. Their is no alternative to manual submission process one by one to each search engine.

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